CodeMeter
Wibu-Systems
Results Mobility Panel
The institute for mobilityThe Dutch Mobility Panel is a multi-year study on mobility in The Netherlands. The Dutch Mobility Panel (MPN) aims at mapping the dynamics of transportation behavior of individuals and households, and consistency with personal changes. We made an animation in order to visualise the results.
ABOUT THE CLIENT
The Dutch Mobility Panel (MPN) is a multi-year study on mobility in The Netherlands. The research was conducted by the Institute for Transportation Policy (KiM) in cooperation with mobility expert Goudappel Coffeng, Twente University and public opinion polling firm TNS NIPO. MPN aims at mapping the dynamics of movement behavior of individuals and households, and consistency with personal changes.
THE CLIENT’S REQUEST
The study was based on 2,000 households, with a total of 4,000 respondents. Each respondent annually fills in a diary, for three days every year. In this animation, we give some insight into the first results from the Mobility Panel. The main topics include Social contacts, Shopping, and Car usage in households.
RESULTS ACHIEVED
In this animation, we try to show the influence of the use of social media (such as online dating, and Facebook) on transportation behavior in The Netherlands. To illustrate these issues, we have added some new members to the MPN family: Jessie, the nanny of Marcel and Sandra, her friend Sophie and her date Vincent.
Style
We’ve developed a playful style for MPN. The caricatured characters that respondents can identify with, make the research tangible and understandable. The first animations we’ve developed in this style can be found at the bottom of this page.
